Return To 1990

Chapter 263



Chapter 263

Not only does Jiao enfan not understand this problem, but many people in the industry do not understand it. Jiafeng electronics needs a lot of money to run, but also it will face a market where competition is about to become white hot, and the distribution of goods will burn money!

The next day, Jiang Xiaoyan took Duoduo to the kindergarten, while Lu Feng went to Jiafeng R & D office. At present, Jiafeng electronics does not have its own R & D room. It cooperated with several R & D units to expand the original office.

Now all the office buildings on this floor belong to Jiafeng R & D office. When Lu Feng arrived downstairs at 8:30, many people were standing, basically wearing glasses and staring at Lu Feng. Several of them were still wearing plaid shirts.

"This is the boss, Mr. Lu!" Liucheng said.

No one spoke. Everyone was communicating with Lu Feng with their eyes. Some people smiled and said Lu Zonghao in a voice they could hear.

Although most of them are circuit engineers, Lu Feng feels that these people are more like code writers. He understands these people engaged in R & D and technology. These people just do their own things. They talk a lot when they meet things in the industry, and interpersonal communication is really not good.

"Hello everyone, you're welcome. I just came to have a look." Lu Feng waved his hand, which made him a little embarrassed.

If you follow the general process, this occasion must have gathered around, with an excited smile on your face and Lu Feng's hands in both hands. All kinds of flattery, greetings and greetings have come. All the people present stood there and looked at Liucheng as if they were asking, can you go back? There are still a lot of things to deal with.

"You've worked hard. Let's go upstairs and walk." Lu Feng took the lead and said, "R & D is the core of an enterprise. If you have any difficulties, say, I'll do it for you."

"Can you buy a logic analyzer?" said a man in a plaid shirt in his thirties.

Lu Feng looked at Liucheng and asked, "what's that?"

"It's very expensive for testing. We don't have a full set of test equipment yet. After the end of the year, we rent some instruments from the Research Institute for testing. Fortunately, this set of technology is very mature, and it's good to make some minor adjustments." Liucheng said.

"How much does it cost to buy a full set?"

Liucheng was embarrassed, looked at Lu Feng and said with a bitter smile: "if you find a relationship internationally and spend some intermediary fees, it is estimated that you can buy the whole laboratory equipment for $35 million, but it is old!"

"Spend so much money, but also buy old ones, and have to spend intermediary fees to ask for people?" Lu Feng stopped and shouted.

"Many experimental equipment are forbidden to export. People are blocked from us. How much money they don't sell. Even for old equipment, people sell you thousands of yuan for a screw. If something goes wrong, ask several people to repair it. It's really inviting the living ancestors." Liucheng was very helpless.

"Fuck it!" Lu Feng scolded and entered the elevator.

"Alas... It's no use fucking anyone!" Liu Cheng sighed and entered the elevator.

The domestic electronics industry lags far behind foreign countries. TV sets can only be regarded as preliminary electronic equipment. Slightly high-end equipment is all imported. The deep blockade on middle-end industrial manufacturing is shocking.

The gap lies in the materials, electronic conduction, test equipment and overall machine tools. Foreign products are superior to domestic products in terms of durability and texture. I don't know how many streets. Lu Feng bought the same pager from Motorola and equipped Jiang Xiaoyan with a domestic pager. It took less than a year to use it, and even his mother didn't show it.

The whole 1990s was frantically catching up in the blockade. At the same time, in this decade, China made a bad impression, but the only exception was household appliances.

Lu Feng wandered around the office. The atmosphere in the office was really stiff. One person had a table, and there was no sound except drawing pictures.

This sense of concentration and the sense of fun found in his major are the happiness that Lu Feng can't experience.

Lu Feng couldn't give advice on this kind of professional thing. He wanted to say something to cheer everyone up. When he saw that no one wanted to take care of him, he simply didn't ask for trouble. He turned his head and told Liucheng to prepare for the meeting and give him the prepared products.

More than ten minutes later, seven or eight tables in the office were put together with drawings one meter, two meters long and fifty wide. Several people were muttering there.

"Mr. Lu, you can sit down. Now there are three schemes. According to the price given by the current supplier, the lowest we can do is this one. It is a 29 inch color TV, gray, with two rows of vertical stripes on both sides and speakers in it. In this way, it also appears that the TV has become larger. The cost is estimated to be about 2200. The display screen is very general and the picture quality is a little blurred."

Lu Feng frowned at the drawing and asked, "the quality of the picture is not important. The color one is OK. Is the cost of two thousand two plus the cost of land, water, electricity and labor?"

Liucheng shook his head again and again. As an engineer, he just estimated the combined price of parts in the market.

Lu Feng silently estimated that he didn't earn a penny and pushed it to the villages and towns deep in the inland. The price has gone to Trinity. One machine earns two hundred yuan, that is three thousand three, including the qualification rate, transportation damage, after-sales, etc.

A group of people took pens and calculated on the paper. Liucheng said, "I think the profit can't be less than 20%, and the price is set at 38 to 4000 yuan."

Lu Feng took a drink from the water cup next to him, shook his head and said, "it's not competitive. This is the main price of domestic TV sets at present. If you go to more than 5000, people will either buy smuggled assembly machines or imported ones."

"Then take the second one, the 27 inch one. The cost price is one thousand nine, which is a circle smaller than that. Moreover, some accessories are used at a lower end than just now. If the cost can't be pressed down, it's really impossible to set the market price of a TV terminal within three thousand." Liucheng asked.

"What's the cheapest?"

"The cheapest is actually a black-and-white TV. It just changes some accessories inside. It's 23 inches and costs about 1500."

Liucheng introduced the internal gaps of the three products respectively. The three products have one thing in common is stability. These components can be produced in China and are resistant to high temperature. The old fuses are more stable than the new ones.

The disadvantage is that it is still a spherical display screen, which is not so high-grade, the picture quality is fuzzy, the eyes are sour for a long time, and the overall tone is warm. If you watch a TV play, some tones will be obviously bright!

"Go and have a look at the prototype!" Lu Feng stood up and said.

A group of people went to another room and placed seven or eight TV sets. Lu Feng lost the 23 inches at the first time. The picture was pasted into a ball and the face was almost invisible. This product is obviously used by Liucheng to fool people.

The 29 inch display is the clearest. The difference between the two is the more high-end picture tube and electron gun. At present, the domestic TV sets priced from 4000 to 5000 yuan on the market are basically of this size and resolution. Some will be better with foreign technology.

It can only be said that the products made in Liucheng are only the most common level in China, neither low nor high.

Now you can only choose one of these two products. If you choose a 29 inch one, Lu Feng knows that he can't lower the price and can't make money, but he can't lose money. Otherwise, those opponents will drain their cash flow in turn.

"We can only do this in product design. Some of the designs I told you before are not good. What you said should be dignified and atmospheric. The design elements of this model are the best sold in the market. I have made some modifications. As for circuits, picture tubes and screens..."

"I know, it's not your fault. It's hard for a clever woman to cook without rice." Lu Feng took up the drawing in front of him and sighed.

We have to find ways to reduce transportation costs and staff costs, but the wages of ordinary employees can't be reduced. Otherwise, these people will leave with high requirements and strict management.

After pondering, Lu Feng can only start with the management, promote the management's shareholding as soon as possible, give them chicken blood with the year-end dividend, and start from the suppliers at the same time.

"Take out the 27 inch drawing and do a cost accounting at that time. This 29 inch drawing can be optimized and can be taken out as a high-end product at that time. In addition, if the boot is slow, you can do a boot display, get a word out and make an excessive!" Lu Feng ordered.

Liu Cheng nodded slightly and thought deeply. This is a good way. It was originally a disadvantage, but it turned into an advantage.

"In addition, the specifications of these two speakers are too high. If you remove one speaker, don't learn the dual channel and stereo of those high-end TVs. If the outer plastic shell is a little bigger, it looks like a tiger head. If you can't go up, get some counterweights and press your hands!" Lu Feng said.

Several people present looked at Liucheng. They had done research and development for so many years. They had never heard of such a wild way. Even those civil sciences did not take such a way to assemble themselves.

"OK!" Liu Cheng nodded and agreed.

"I also want to see some different designs, starting with some details, such as where to put the brand name?"

Lu Feng takes the whole TV apart and ponders it little by little. The shape, weight and configuration of the R & D personnel have the ideas of the R & D personnel, while Lu Feng considers it more from the perspective of the market.

This product meeting took three days to ponder. After three days, he paid his tuition to Duoduo, said goodbye to Jiang Xiaoyan, and Lu Feng took a box of drawings on the plane.

Before the plane took off, Lu Feng's pager received a message from Zhang Fengxia that all the $50 million of Fulong fund had arrived.

"Sir, the plane is about to take off. Please fasten your seat belt," the stewardess reminded with a sweet smile.

"OK!" Lu Feng put the pager into his waist, fastened his seat belt, took a deep breath and fell into the seat. He knew that when the plane landed, he would face the whole Jianghu!


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